Down and Dirty: 4.5 out of 5 Read it in chunks and implement implement implement. Great, practical advice. This book makes me think of Guerilla Marketing but on digital steroids. Jim takes a new look at the marketing environment and has found ways to get around a great deal of the traditional marketing expenses we [...]
Posts Tagged ‘youtube’
January 16th, 2013
Review: Free Marketing: 101 Ways Low and No-Cost Ways to Grow Your Business by Jim Cockrum
Posted in Book Reviews, Business Talk, Digital Revolution, Marketing Ideas 
Tags: advertising, books, communication, customer loyalty, development, experts, facebook, marketing, persistance, planning, selling, small business, social media, technique, technology, traffic, twitter, video, website, wordpress, youtube
Tags: advertising, books, communication, customer loyalty, development, experts, facebook, marketing, persistance, planning, selling, small business, social media, technique, technology, traffic, twitter, video, website, wordpress, youtubeJanuary 14th, 2013
Free Google Tools
Posted in Business Talk, Digital Revolution Tags: customer loyalty, marketing, small business, social media, technology, traffic, video, website, youtube
Tags: customer loyalty, marketing, small business, social media, technology, traffic, video, website, youtubeThere are a ton of free services available to help get your business really moving, all from one single company too! It’s occurred to me I’ve maybe touched on one or two of these services, but never gotten into all of them. So here’s a large chunk of the free services Google offers that can [...]
December 18th, 2012
Felicia Day Interview: Inventing the Future
Posted in Business Talk, Digital Revolution, Marketing Ideas Tags: change, development, emotion, experts, facebook, marketing, small business, social media, twitter, video, youtube
Tags: change, development, emotion, experts, facebook, marketing, small business, social media, twitter, video, youtubeI’d like to share this Interview by Control+Alt+Compete with Felicia Day, creator of The Guild and Geek & Sundry, about her business, how she started, the challenges, being true to her core and how she forged ahead with a very small business and very skimpy funds to now be where she’s at today, doing what [...]
December 7th, 2012
Update/Create Your Gravatar
Posted in Business Talk, Digital Revolution, Marketing Ideas Tags: branding, communication, facebook, images, joomla, marketing, photos, small business, social media, technique, technology, twitter, website, youtube
Tags: branding, communication, facebook, images, joomla, marketing, photos, small business, social media, technique, technology, twitter, website, youtubeI mentioned a while back about what a Gravatar is and how it works, but I want to go over it again because new programs are developing to take advantage of it. For instance my Hotmail/MSN.com email account now shows the Gravatar of every email address that sends me an email. It’s a lovely feature [...]
November 16th, 2012
Don’t Get Overwhelmed
Posted in Business Talk, Digital Revolution, Marketing Ideas Tags: advertising, communication, facebook, mail, marketing, planning, print, selling, small business, social media, stress, technique, traffic, twitter, video, website, youtube
Tags: advertising, communication, facebook, mail, marketing, planning, print, selling, small business, social media, stress, technique, traffic, twitter, video, website, youtubeOther companies have all these marketing pieces, do you need them too? Not necessarily. We live in a world where marketing options are as wide and varied as the people in it. Here’s just a short list you might have been considering: Mailers Brochures Fliers Posters TV Ads Radio Newspaper Ads Magazine Ads Logo Give-a-Ways [...]
November 1st, 2012
Review: Engagement Marketing by Gail F. Goodman
Posted in Book Reviews, Digital Revolution, Marketing Ideas Tags: advertising, books, change, communication, content, customer loyalty, development, experts, facebook, images, marketing, photos, planning, selling, small business, social media, technique, technology, traffic, twitter, video, website, youtube
Tags: advertising, books, change, communication, content, customer loyalty, development, experts, facebook, images, marketing, photos, planning, selling, small business, social media, technique, technology, traffic, twitter, video, website, youtubeDown and Dirty: 3.5 out of 5 Good practical marketing advice that sometimes feels over used and over fluffed in the book. There are enough little tidbits to be gleaned out of this book that I’d recommend it as at least a once-read with a notebook in hand. A few of the things I hadn’t [...]
October 26th, 2012
Design: Just Do It
Posted in Business Talk, Design Tips, Marketing Ideas Tags: advertising, artwork, communication, design, email, facebook, fax, joomla, logo, mail, marketing, photos, planning, print, selling, small business, social media, technology, twitter, video, website, youtube
Tags: advertising, artwork, communication, design, email, facebook, fax, joomla, logo, mail, marketing, photos, planning, print, selling, small business, social media, technology, twitter, video, website, youtubeSometimes we don’t have money for a graphic designer, does this mean we shouldn’t do any marketing? Absolutely not. I’ve seen small businesses reach good starting success with fliers made in Microsoft Word that were little more than glorified letters. Great looks will give you something extra, but if you have good meat to your [...]
October 19th, 2012
Polarizing Your Company – Dangerous & Exciting
Posted in Business Talk, Digital Revolution, Marketing Ideas Tags: communication, customer loyalty, emotion, facebook, marketing, morale, small business, social media, stress, technology, traffic, twitter, website, youtube
Tags: communication, customer loyalty, emotion, facebook, marketing, morale, small business, social media, stress, technology, traffic, twitter, website, youtubeDid you hear about the pizzeria owner who bear hugged President Barak Obama? If not you might like to read about it here: http://mashable.com/2012/09/12/bear-hugging-pizza-guy-facebook/ What was especially interesting was how this photo op took a turn for the weird. Suddenly Big Apple Pizza was under attack on, of all places, Yelp! That’s right, the company’s [...]
September 18th, 2012
How to Improve Your Search Engine Rankings (Part Two)
Posted in Business Talk, Digital Revolution, Marketing Ideas Tags: advertising, communication, design, facebook, joomla, marketing, planning, selling, small business, social media, technique, technology, traffic, twitter, video, website, youtube
Tags: advertising, communication, design, facebook, joomla, marketing, planning, selling, small business, social media, technique, technology, traffic, twitter, video, website, youtube3) Search engines are looking at how often you are talked about by social media and in other places on the internet like review blogs or partnership mentions from other businesses. Being very active on social media and making your site super share-able and comment-able through social media can help this. That means adding ‘like [...]
September 17th, 2012
How to Improve Your Search Engine Rankings (Part One)
Posted in Business Talk, Digital Revolution, Marketing Ideas Tags: advertising, communication, content, facebook, joomla, marketing, planning, selling, small business, social media, technique, technology, traffic, twitter, video, website, youtube
Tags: advertising, communication, content, facebook, joomla, marketing, planning, selling, small business, social media, technique, technology, traffic, twitter, video, website, youtubeSearch engine analytics are ever changing. For instance you might notice now when you do Google searches one of the search results is a list of videos that match your keywords. That’s fairly new and is one small way now you can show up higher (by creating videos with lots of relevant, helpful information and [...]