Not all of them do this, but my road-warrior father had to take a picture when this cute set up greeted him at one particular Quality Inn hotel. That’s right: the bathtub came complete with a rubber ducky. You might decide that’s really not worth talking about, but let me ask you something: How did [...]
Posts Tagged ‘technique’
January 23rd, 2013
Doing It Right: Quality Inn
Posted in Business Talk, Marketing Ideas 
Tags: customer loyalty, emotion, marketing, small business, technique
Tags: customer loyalty, emotion, marketing, small business, techniqueJanuary 22nd, 2013
Free Social Media Marketing Tool
Posted in Business Talk, Digital Revolution, Marketing Ideas Tags: advertising, communication, facebook, marketing, selling, small business, social media, technique, technology, traffic, twitter, website
Tags: advertising, communication, facebook, marketing, selling, small business, social media, technique, technology, traffic, twitter, websiteCheck out this iPhone app geared towards small businesses. It’s called Glyder and its founder is trying to create a compact way for small businesses to update social media, email marketing and so on. The app is free for iPhone users, though I don’t see an option for Android users as of writing this post, [...]
January 18th, 2013
Marketing Records
Posted in Business Talk, Marketing Ideas Tags: advertising, development, mail, marketing, persistance, planning, small business, technique
Tags: advertising, development, mail, marketing, persistance, planning, small business, techniqueWhen thinking ahead to the future, you’ll want to provision for your past. Later designers or marketing groups you bring in will want to know what promotions you’ve done so far. Alternatively, you might have written some amazing copy back for a mailer in 2010, but can’t find the original document anywhere. This is where [...]
January 17th, 2013
New Resources from Your Local Library
Posted in Business Talk Tags: books, change, development, experts, marketing, small business, technique, technology
Tags: books, change, development, experts, marketing, small business, technique, technologyI have in my hot little hand a newsletter from my local library. They’ve been making huge headway into assisting us in our digital book needs. For the most part this has been a silent revolution – but no more! In addition to Kindle-ready book downloads and MP3s you can download and ‘check out’ for [...]
January 16th, 2013
Review: Free Marketing: 101 Ways Low and No-Cost Ways to Grow Your Business by Jim Cockrum
Posted in Book Reviews, Business Talk, Digital Revolution, Marketing Ideas Tags: advertising, books, communication, customer loyalty, development, experts, facebook, marketing, persistance, planning, selling, small business, social media, technique, technology, traffic, twitter, video, website, wordpress, youtube
Tags: advertising, books, communication, customer loyalty, development, experts, facebook, marketing, persistance, planning, selling, small business, social media, technique, technology, traffic, twitter, video, website, wordpress, youtubeDown and Dirty: 4.5 out of 5 Read it in chunks and implement implement implement. Great, practical advice. This book makes me think of Guerilla Marketing but on digital steroids. Jim takes a new look at the marketing environment and has found ways to get around a great deal of the traditional marketing expenses we [...]
January 9th, 2013
The Pizza Tree
Posted in Business Talk, Marketing Ideas Tags: advertising, design, marketing, selling, small business, technique
Tags: advertising, design, marketing, selling, small business, techniqueHere’s a cute idea for the next holiday season (only 300+ days away!). Hahah, ok so I’m a little late showing this off, but I had forgotten I snapped a picture of this gem on my way out of a Hometown Pizza. They’d put up a tree, but decorated it with gift cards and soft [...]
December 19th, 2012
Review: Survival is Not Enough by Seth Godin
Posted in Book Reviews, Business Talk Tags: books, change, development, emotion, experts, mind, persistance, planning, small business, stress, technique
Tags: books, change, development, emotion, experts, mind, persistance, planning, small business, stress, techniqueDown and Dirty: 4 out of 5 Learn how to evolve rather than change and to do more with your career and business through small and fast adjustments. Do you Zoom? Do you know what your M-DNA is or the quality of your memes? Are you a Serf, Farmer, Hunter or Wizard? Do you know [...]
December 18th, 2012
Accountability
Posted in Business Talk, Marketing Ideas Tags: advertising, development, emotion, marketing, mind, persistance, planning, small business, stress, technique
Tags: advertising, development, emotion, marketing, mind, persistance, planning, small business, stress, techniqueEspecially if you’re just starting out, there is going to come a point in the marketing process that you are going to give up. You are going to have 101 completely logical reasons why you can’t write that promotional copy or can’t make that marketing plan. They will be understandable reasons like family needs, schedule [...]
December 7th, 2012
Update/Create Your Gravatar
Posted in Business Talk, Digital Revolution, Marketing Ideas Tags: branding, communication, facebook, images, joomla, marketing, photos, small business, social media, technique, technology, twitter, website, youtube
Tags: branding, communication, facebook, images, joomla, marketing, photos, small business, social media, technique, technology, twitter, website, youtubeI mentioned a while back about what a Gravatar is and how it works, but I want to go over it again because new programs are developing to take advantage of it. For instance my Hotmail/MSN.com email account now shows the Gravatar of every email address that sends me an email. It’s a lovely feature [...]
December 6th, 2012
Full Disclosure: I Hate the Brush Script Font
Okay, maybe hate is a strong term and this font certainly gets a bad rep. It’s not Brush Script’s fault it’s been so misused. It’s the fault of every non-design professional who has thought it would be a great idea to use Brush Script to make a letter ‘look like it was written in handwriting’. [...]