I really like this restaurant my father likes to take me to. He’s a huge steak guy. Me, I just like a nice place to sit down and chat. J. Alexanders does both. They have the sort of ambiance and class you’d expect to be tossed out of if you came in in jeans and [...]
Posts Tagged ‘design’
January 10th, 2013
Doing it Right: J. Alexanders
Posted in Business Talk, Marketing Ideas 
Tags: advertising, communication, customer loyalty, design, emotion, marketing, planning, selling, small business
Tags: advertising, communication, customer loyalty, design, emotion, marketing, planning, selling, small businessJanuary 9th, 2013
The Pizza Tree
Posted in Business Talk, Marketing Ideas Tags: advertising, design, marketing, selling, small business, technique
Tags: advertising, design, marketing, selling, small business, techniqueHere’s a cute idea for the next holiday season (only 300+ days away!). Hahah, ok so I’m a little late showing this off, but I had forgotten I snapped a picture of this gem on my way out of a Hometown Pizza. They’d put up a tree, but decorated it with gift cards and soft [...]
January 3rd, 2013
Doing It Right: Jimmy Johns
Posted in Business Talk, Marketing Ideas Tags: advertising, branding, customer loyalty, design, marketing, planning, print, selling, small business
Tags: advertising, branding, customer loyalty, design, marketing, planning, print, selling, small businessRead their mini-menu and you’ll see little touches of personality and quirkiness everywhere. “Established in Charleston, IL in 1983 to add to students GPA and general dating ability” “Ok, so my subs aren’t gourmet and we’re not French either. My subs just taste a little better, that’s all! I wanted to call it Jimmy John’s [...]
January 2nd, 2013
Are Logo and Design Contests A Bargain?
Posted in Business Talk, Design Tips, Digital Revolution, Marketing Ideas Tags: advertising, artwork, clip art, design, images, logo, marketing, small business, technology, website
Tags: advertising, artwork, clip art, design, images, logo, marketing, small business, technology, websiteIt’s become increasing practice for companies to spec out a design project and pit multiple designers against each other in hopes of getting the best design possible for the lowest cost. But there are some pitfalls for this. First, keep in mind that design work does take time. The promise of a few hundred dollars [...]
December 20th, 2012
Memories
Posted in Business Talk, Design Tips, Marketing Ideas Tags: advertising, branding, design, development, mail, marketing, planning, print, selling, small business
Tags: advertising, branding, design, development, mail, marketing, planning, print, selling, small businessHere’s a recommendation that will be both a nice nostalgia piece when you look back a few years but also work as a reference guide when discussing new projects: Create a marketing catalog. Buy yourself a couple of 3-ring binders and a bunch of those heavy duty sheet protectors and put two samples of each [...]
December 17th, 2012
More Free Vectors, Happy Holidays!
Posted in Business Talk, Design Tips, Digital Revolution, Marketing Ideas Tags: artwork, clip art, design, free, images, photos, small business, social media, vector, website
Tags: artwork, clip art, design, free, images, photos, small business, social media, vector, websiteIn time for the holidays here are some more great free vectors and other design resources you’ll want to download! 60 Free Premium Vectors from Inky Vectorious has added a few more Christmas-related free vectors, but here’s their whole collection of freebie vectors to peruse! New Vector Freebies from Pixel77 You can also download a [...]
December 11th, 2012
Signage Oops
Check for how your sign will hang. Are there obstacles in the way? Is there a better place to hang it? Does it read right at an angle? Would it be better to shrink it a little to make it more legible? Can someone read what you’re trying to convey in the time they have [...]
December 6th, 2012
Full Disclosure: I Hate the Brush Script Font
Okay, maybe hate is a strong term and this font certainly gets a bad rep. It’s not Brush Script’s fault it’s been so misused. It’s the fault of every non-design professional who has thought it would be a great idea to use Brush Script to make a letter ‘look like it was written in handwriting’. [...]
November 29th, 2012
What is Shopify?
Posted in Business Talk, Digital Revolution Tags: design, marketing, planning, selling, small business, social media, technology, traffic, website
Tags: design, marketing, planning, selling, small business, social media, technology, traffic, websiteShopify is a Content Management System (CMS) much like Joomla or WordPress. However Shopify, as the name suggests, is focused on building online stores. WordPress and Joomla require you to know how to purchase and install the correct security protocols (SSL Certificate) and use the shopping cart modules correctly to ensure your customers are getting [...]
November 15th, 2012
Small Tweaks Rather Than Massive Changes
Posted in Business Talk Tags: communication, content, customer loyalty, design, development, emotion, planning, selling, small business
Tags: communication, content, customer loyalty, design, development, emotion, planning, selling, small businessThe store has a big problem: litter in the parking lots. Customers pick up coupons, fliers, receipts and the weekly deals, carry them through the store and then leave them in the shopping carts in the parking lot. A little wind and voila, litter problem. Even if the trash stays in the carts, eventually someone [...]